Tours for "People of Color"


Is this niche marketing or racial divisiveness? I was surprised to receive an e-mail inviting me to subscribe to the "Ethnic Traveler" newsletter - an online publication that "caters to the dynamic (travel) tastes of people of color". Maybe this is something I just missed, but I didn't know that "people of color" (why not just say "non-white" if that's the artificial and exclusionary concept you have in mind) traveled differently than Caucasians. Do Asians have special Asian travel things to do? Do Africans do special Africany things when they travel? Do whites take different airlines than others? What happens if someone advertises a newsletter for white travelers? Isn't this sort of nonsense just racism?